Friday, January 25, 2008

SUPERBOWL XLII MEDIA KICKOFF: Belichick, Brady, and Bundchen Invade NY; Romo Breaks Up With Simpson

The chessgame begins. Tom Brady visited Giselle Bundchen in NYC, wearing some kind of cast on his foot. He ditched it later, but still made the cover of the NY Post and Daily Snooze, wearing it, on Tuesday. Welcome to the psychological side of football. It seems conspiratorial, but I have no doubt that this was scripted by Bill Belichick and Brady, with Bundchen serving as the NY hostess. The meme is that Brady walked into the heart of "enemy territory," while "wounded." Both Belichick and Brady have been through this media dance more than once, so they know how to do it. Luckily, NY is such a hugely skeptical media town that even the Snooze caught this as a scam by Wednesday. I'm sure the Giants' players knew it from first glance at the sports page cover photos.

In other Giants-related news, Dallas Cowboys' quarterback Tony Romo has broken up with Jessica Simpson. Will a loss to the Giants break up Brady and Bundchen? Only time will tell. This much is clear: Belichick is exploiting Brady's relationship with Bundchen for media exposure. I think he is trying to counter the media problems that Romo and Simpson had with the media, with this pre-emptive strike in NYC. Whether it will work is another matter.

PS:Don't forget they're the Cheatriots. For those who think I'm off the deep end, remember this: these guys get paid millions of dollars to WIN. How they do it is secondary. I wouldn't put it past a team that was caught cheating in the first game of the season to publicly falsify an injury to a player to the media, running up to the Superbowl. He might have a "high ankle sprain," or not. The footgear he wore in NYC was a publicity stunt.

Previous GIANTS '07-'08 posts:


CHRISTMAS PRESENTS: I WISH I GOT THESE WHEN I WAS 12!

The GIANTS vs. the "GREATRIOTS": The NFL Network Caved, and Showed a Great Game!

GIANTS VS. "GREATRIOTS" II: SUPER BOWL! (PS, I'm Back!)